Month: June 2018

Main Components of a marketing Plan

components of a marketing plan

I’ve got a cunning plan, said the several-featured-character Baldrick in Rowan Atkinson’s Blackadder. Nowadays, that definition suits what Wikipedia defines as “a part of an overall business plan”. It’s a document that outlines the present situation of the marketing activities in the company as well as the target we are aiming at. It allows us […]