You know what happens when you sacrifice the little things, so that the big things can happen? The big things rarely happen! Generally, entrepreneurs would overstretch saving their resources in preparation for the big things. For instance, not everyone is so keen to have someone receive their customers and business prospects via phone. They have […]
Homes based entrерrеnеurѕ wаnt to spend thеir timе making mоnеу and building value. However, thеу often find themselves ѕреnding a disproportionate аmоunt of thеir vаluаblе timе and еnеrgу оn аdminiѕtrаtivе tasks аnd оthеr rоutinе rеѕроnѕibilitiеѕ. That lеаvеѕ less timе fоr relaxing with friеndѕ аnd fаmilу аnd friends, as well as opportunities fоr inсrеаѕing rеvеnuе.
The word ‘cheap’ used to be a drawing factor among advertisers back in the day, when its impact to the public was received positively. After all, who dislikes cheap? Then came the 90s and ‘cheap’ has been so ubiquitously used in every marketing paraphernalia that the public suddenly found itself immune to the word. The […]
Steve Jobs once said, “Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.” The next thing you know, it has become so ubiquitous consumers these days are so particular with quality that even ‘cheap’ should come with it. Gone are the days when companies can get away with […]
There was a tech conference you were sent to cover and you needed a hotel near the venue. The nearest one had a rating of 3.5 stars on Trip Advisor. You dug deeper because hotels with 3.5 star ratings have been synonymous to a so-so experience. This will be your first time in that city […]